14 September 2018
Sharing images on social media to highlight camera prowess of a device is not new. Top executives of different brands use this strategy to promote their devices before and after the respective device is launched. Off late we’ve seen that to create some extra buzz brands/employees share fake sample images, however, it becomes embarrassing both for the brand and the executive both when they’re caught red-handed while faking sample images.
Latest is the case of Xiaomi’s spokesperson Donovan Sung who while trying to promote the recently launched POCO F1, shared an image on Instagram with him riding an electric scooter, claiming that the image was clicked using the POCO F1.
However there was a poor attempt to delete the watermark from the image which could be clearly identified and users were quick to notice that the same image had already been posted on his Instagram account.
The image was used to promote the Mi Mix 2S earlier and carried a “Shot on Mi MIX 2S AI DUAL CAMERA” watermark at the bottom. Needless to say, the POCO F1 image was deleted from his Instagram account.
Recently Huawei was caught recently trying to post DSLR shot images as selfies captured on Huawei Nova 3i. The model in the shoot shared behind the scene images on Instagram which showed that the male model wasn’t even holding the phone. These are not individual instances, earlier Samsung in Brazil was caught using Stock images and trying to pass them as images clicked on the Galaxy A8.