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Instagram testing Post Reactions and ditching hashtag sharing

15 April 2019 2

In the last couple of years, Instagram has seen such an exponential growth that it has helped it beat one of its closest rivals Snapchat. One of the reasons behind this growth is new features that the team keeps adding from time to time. It also keeps on testing numerous others and now, Instagram has been spotted testing Post Reactions and removing Share option for hashtags.

These new features have been spotted by well-known app researcher and coder Jane Manchun Wong (@wongmjane) who has discovered various Instagram features before their public release. She has now spotted that Instagram is likely to allow users to offer Post Reactions, pretty much similar to Story Reactions. It means users will be able to send a particular post as DM to their friends while also adding quick reactions to it. These quick reactions are exactly the same as Story reactions which basically are bigger-sized stickers.

In the current stage, users can only share the post in the DM along with a text message or audio message. The reactions are likely to make this a lot faster and convenient. It will help users in expressing their views quickly with a relevant sticker and without having to type or speak a lot.

Other than this, Instagram seems to be considering removing the share option for hashtags. You might remember Instagram added the feature to follow hashtags over a year ago. It also allowed sharing hashtags with friends on Instagram. Jane spotted that the sharing feature is missing with only Mark as inappropriate option remaining.

It is hard to say why exactly Instagram is killing the feature but it seems like users might not have been using it that frequently. As far as public release is concerned, it is another thing that it hard to estimate. But whenever it will happen, we will make sure to keep you posted.


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