01 November 2019
WhatsApp is adding a new feature to the WhatsApp for Business that will let the accounts make catalogs of their products for better sale experience. WhatsApp has been offering new functions to small businesses for more flexibility within the app and now the latest feature is no different as well.
WhatsApp has introduced Catalogs to let you better showcase and share your products and services with the prospective buyers on WhatsApp.
With the help of Catalogs, the owner of the business can better define their products with the help of some precise information like description, price, or features. You need not describe your products every time you’re showcasing them to the prospective buyer. Thus, this saves your time as you are sharing all the necessary details in one go with the help of a catalog just like any classic catalog.
WhatsApp has even made a video to guide you on how to use a catalog on WhatsApp Business. To make a catalog first, go to Settings and select Business Settings and tap Catalogs and then select Add product or service for creating a catalog. Then add the necessary details that the screen asks you to; Add images, name, brief description, price of the product or service. You can also add a link and SKU codes of the product or service you want to sell. Tap Save and your catalog is ready to be showcased whenever required.
For sharing, you just need to follow the same sharing steps that you would do while sharing any document, contact, or media on WhatsApp. Go to the WhatsApp contact that wants to buy something and share the catalog with them for a quick purchase or selling experience.
Follow the video for better understanding and update your WhatsApp for Business to activate this feature if you have not already.