15 March 2019
Apple Inc. is planning to make it easier for software coders to create tools, games and other applications for its wide of devices. The company is reportedly planning an overhaul designed to encourage app development and, ultimately, boost revenue.
Apple wants to combine the iPhone, iPad, and Mac apps by 2021. The company’s ultimate goal, code-named “Marzipan,” is by 2021 to help developers build an app once and work it across all devices, whether it’s an iPhone, iPad or Mac, said people aware about the Cupertino giants plans. The move will help in the creation of new software, as well as increase the utility of the company’s gadgets.
Every new app on its platform is another revenue opportunity for Apple as it cuts of many app-related purchases and subscriptions. Apple has positioned its services division as a major growth area. The company plans to announce two new services, a premium Apple News subscription and an original video content initiative by March end.
Apple also wants developers to be able to port their iPad apps to Mac computers via a new software development kit that is slated to release as early as June this year at its annual developer conference. App Developers will still need to submit separate versions of the app to Apple’s iOS and Mac App Stores, however, the new kit will allow that they will not have to write the underlying software code again.
Apple’s plans are similar to Microsoft’s efforts to create its Universal Windows Platform. The company has pushed the idea of a single universal application for Windows phones, tablets, and PCs. However, Apple says that it will keep iOS and macOS separate.
Apple’s WWDC conference dates have not been confirmed yet, however, according to sources the potential dates for the event are June 3rd to 7th.