29 March 2016
During the special event in Cupertino, Apple initiated discussed their goals they achieved in the past two years and recycling project Liam. We then saw, Greg Joswiak, Vice president and Product Marketing Apple Inc. taking the stage to talk about their new smaller smartphone iPhone SE. The 4-inch smartphone replaces the existing iPhone 5s model.
Greg said - "We're here today to talk about a smaller iPhone." He explained the numbers of 4-inch devices Apple has sold last year. According to Apple, the company has managed to sold 30 million 4-inch iPhones. And, these numbers are bound to increase since the masses still like to use the smaller devices.
The device re-opens the 4-inch display niche of Apple products, offering a renewed hardware based on the Apple’s 64-bit A9 SoC and the M9 motion coprocessor. It is able to perfectly manage the “always-on” Siri and gives iOS 9.3 the right power lowering battery drainage as well.
iPhone SE sports a Retina display with an 1136x640 pixels resolution, the same of iPhone 5s. As revealed through the previous rumors, the new 4-inch iPhone SE is as powerful as iPhone 6S.
Greg claimed that iPhone SE has “incredible battery improvements across the board.” It comes with a 12MP rear camera with two-tone flash. And, as iPhone 6S, it can also take the live photos. As speculated in earlier rumors, iPhone SE can capture 4K videos also. Apple iPhone SE is LTE capable and provides up to 150mbps speed. According to Apple, iPhone SE is 50% faster than iPhone 5S. It has more LTE bands and voice over LTE.
iPhone SE also supports Apple Pay through the presence of the NFC chip, thus pushing the spread of Apple’s payment system expected to be released in new markets soon.
Apple says that iPhone SE is "The most powerful 4-inch phone ever." The 16GB iPhone SE costs around $399 and the 64GB is priced at $499. The pre-orders for Apple iPhone SE will start from March 24th and the device will be available on March 31st. iPhone SE can be grabbed in rose gold as well.
Greg further said that the iPhone SE will be in 100 countries by the end of the May. So, we indeed we are expecting iPhone SE to arrive in India as well.
Greg also roped in Google’s Android Marshmallow and commented on its current availability. Joswaik comments – “Android Marshmallow is running on "... two percent." ” and the whole room chuckles on at how he said “two.”
Greg then talked about a few interesting features in iOS 9.3. Night Shift removes the blue from your display so it may help you sleep better.” You can automatically shift colors to the warmer end of the spectrum at night which may help you sleep better. The users can password-protect certain notes in the notes app. iOS 9.3 also has some new education features. It has multi-user support, but it only really works in an education context.