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LG V40 ThinQ vs V35 ThinQ vs V30: An in-house competition

04 October 2018 5

Finally, the wait is over as the South Korean giant LG wraps off the cover from the much-awaited flagship V40 ThinQ. During the second half of the year, Samsung was the first to announce flagship phablet Galaxy Note 9 in August. Apple holds the launch event in September to announce three new iPhones. Today LG took the stage to unveil V40 ThinQ.

This year LG changed their strategy of releasing new phones. The company kicked off the year with the iterative V30 ThinQ back at the MWC stage. Later on, the company announced the G7 ThinQ as the first flagship of this year. After two months the company announced V35 ThinQ. One of the main reason behind releasing so many new flagships and iterative models is LG phone business isn't going pretty well. With each new phone, the company tries to change tactics to attract buyers. For the first time, LG announced three V-lineup phones in a year which clearly showcase the company wants to bring iterative models with minor improvements after every couple of months.

The differences amongst all new V-series phones is minimal, So it's not an easy task to differentiate which new V-series smartphone is better in what aspects. For sure the buyers who are looking to buy a new LG phone won't find it easy to choose amongst the latest V-series phone. Today we will put the latest V40 ThinQ in a head-to-head comparison against the V35 ThinQ and last year's V30 to know what's changed in a year. Let's start with the design differences between the latest phones.

75.8 x 158.7 x 7.7 mm
6.4 inches - 3120x1440 px
75.4 x 151.7 x 7.3 mm
6 inches - 2880x1440 px
75.4 x 151.7 x 7.39 mm
6 inches - 2880x1440 px
Go to comparison page

Last year when every smartphone manufacturer was adopting the glass and metal sandwich design, LG also followed the trend with the V30. The device chassis is made of metal with a glass covering the front and rear. The rear was gently curved from the edges. The bezels were trimmed from all the sides to fit a large 2:1 display. The rear side has dual cameras placed horizontally in the center. The sensors are slightly protruding. The fingerprint scanner is on the rear below the camera's setup.

Although the V30 looks premium in hands still it lacks the extra character to stand out amongst the crowd. In terms of look, it was pretty much like any other flagship in the market with glass rear. The LG V35 ThinQ was no different, it was exactly similar to the V30.

Being the true successor, the V40 ThinQ brings changes in the design department. This year notch is the new design trend and LG adopted it for the G7 ThinQ. The good thing is LG brought the notch design for the V40 ThinQ as well. The bezels are even further trimmed and a notch on the front allows LG to fit a larger display. Unlike most of the latest phones, the V40 ThinQ notch is slightly wider as it features dual selfie snappers. On the rear side, the overall design remains same except the triple camera's setup on the rear.

The LG V30 dimensions are 151.6 x 75.4 x 7.4 mm and weigh 158g. The latest V40 ThinQ is slightly taller, wider, thicker, and heavier than the V30 at 158.7 x 75.7 x 7.7mm and weighs 169g. All the devices retain the traditional 3.5mm headphone jack. The best thing is all are IP68 certified which means all can resist up to 1.5 meters deep water for 30 minutes. Due to glass rear, the devices are not sturdy, you have to take extra care to avoid scratches. The V40 will be available in Aurora Black and Moroccan Blue colors only. The V30 was announced in Moroccan Blue, Raspberry rose, Aurora black, Lavender violet and cloud silver colors.


Last year LG was amongst the first to bring the 2:1 aspect ratio display. The V30 and V35 ThinQ both have OLED display of 6.0-inches. Both the devices have Quad HD+ screen resolution of 1440 x 2880 pixels. With the V40 ThinQ, LG brings a fairly large 6.4-inches OLED display. Due to notch, the display aspect ratio is 19.5:9 and the screen resolution is 1440 x 3120 pixels.

The V30 and V35 ThinQ display pixels density is 538 pixels-per-inch whereas the V40 ThinQ pixels density is 503 pixels-per-inch. All the devices support HDR and also the Corning Gorilla Glass 5 is protecting the display. Being the media-centric devices all the V series phones have superb displays. Thanks to OLED panel, you don't have to worry about contrast, true black, colors accuracy and clarity of the display. Being the latest and largest the V40 ThinQ is a pretty good option. No matter which smartphone you opt all have pretty superb displays.


All the devices fall in the premium flagships category that's why all have the best hardware of the time. The V35 and V40 ThinQ are the flagships of this year that's why both have the Qualcomm's Snapdragon 845 SoC under the hood. Both the devices have 6GB RAM. So in terms of performance, both the devices are amongst the best. Recently a benchmark testing reveals the V35 ThinQ performs slightly better than latest V40.

Being the year older the V30 has last year's hardware. It features the Qualcomm's Snapdragon 835 chipset with 4GB RAM. The device not only falls behind in terms of older SoC but also due to lower RAM. The base variant of all the devices has 64GB storage. The V35 ThinQ and V30 are also available in 128GB option. All supports memory expansion via MicroSD card. So if you choose V35 or V40 ThinQ you may not find any difference in terms of performance. However, the V30 is on the downside due to older hardware.

Specs LG V40 ThinQ LG V35 ThinQ LG V30
Display 6.4-inches 6.0-inches 6.0-inches
Screen resolution 1440 x 3120 pixels 1440 x 2880 pixels 1440 x 2880 pixels
Chipset Snapdragon 845 Snapdragon 835 Snapdragon 835
Storage 64GB Expandable via MicroSD 64,128GB Expandable via MicroSD 64, 128GB Expandable via MicroSD
Rear camera 12MP with OIS+16MP wide-angle+12MP telephoto 13MP with OIS+16MP wide-angle 13MP with OIS +16MP wide-angle
Front camera 8MP+5MP wide-angle 8MP 5MP
USB Type-C Type-C Type-C
Battery 3,300mAh 3,300mAh 3,300mAh
IP68 Yes Yes Yes
3.5mm headphone jack Yes Yes Yes


The V30 and V35 ThinQ both have dual cameras on the rear side. The primary sensor is a 16MP module whereas the secondary sensor is a wide-angle 13MP module. Though the cameras are decent but certainly not amongst the best. So if you are looking for the best cameras in the market, you may disappoint. Despite the fact, LG introduces AI goodies with the V30 ThinQ but still, it won't make it the best camera in the market. The V30 has a wide-angle 5MP selfie camera.

The camera setup on the V35 ThinQ is the same as the G7 but still, LG failed to impress buyers as the low-light capturing capabilities are quite ordinary. Up front, the selfie snapper on the V35 ThinQ is an 8MP module.

As far as the cameras are a concern the V40 ThinQ brings major improvements. It features dual selfie snappers as well as triple cameras on the rear side. The primary sensor is 12MP with OIS, the secondary sensor is a wide-angle 16MP module whereas the third sensor is a 12MP telephoto sensor to provide a zooming feature. It not only can capture portrait shots but also it captures long shots with great precision.

The primary sensor pixels size is 1.4µm and aperture is f/1.5. The wide-angle sensor field of view is 107 degrees and aperture is f/1.9. The telephoto sensor can capture 2x zoom shots without affecting the image quality. The third sensor aperture size is f/2.4. Its good to see LG opted large pixels primary sensor with a large aperture. Apart from regular 8MP selfie snapper, the V40 ThinQ has a secondary wide-angle 5MP sensor.

We can claim that V is for the video because all V-lineup phones have extra-ordinary video capturing capabilities. With the V40 ThinQ, LG introduced a number of new features for customization and also tons of new filters. A new cinemagraphs feature is introduced which allows the user to animate a specific portion of captured shots.


Unfortunately, despite being the latest flagship, the V40 ThinQ is pre-installed with Android Oreo 8.1 instead of the latest Android Pie. Eventually, the V30, V35 ThinQ, and V40 will receive Android Pie but the exact time is still in dark.

The V30 was announced with Android Nougat, later on, the company rolled out Android Oreo 8.0 update. The overall UI experience on all the devices is the same as all are on Android Oreo. The V40 ThinQ has an advantage of being latest, So it will receive new updates for the relatively long period.


All the devices have 3,300mAh battery cell and all supports Qualcomm's Quick charge 3.0. For connectivity, the V40 has USB-C 2.0 port whereas the predecessors have USB-C 1.0 port. Thanks to glass rear all support Qi wireless charging. However, the wireless charging pad is available as an extra accessory. It's understandable why V30 and V35 ThinQ have same battery cell but the V40 ThinQ should have larger battery not only because of the larger display but also it is overall larger than the predecessors. Though the V30 and V35's display is smaller but also its chipset is less efficient whereas the V40 chipset is more power efficient but also it has a larger display.


Being the top flagships the V-lineup phones are quite expensive. The V30 is now available at the significantly lower price tag, now you can purchase it for as low as $600. The V35 ThinQ is available around $850. We can expect it will get cheaper in coming weeks after the V40's announcement. The latest V40 is the most expensive amongst all at $900. The device is currently up for pre-orders with a release from Oct 18. All V-lineup phones support major carriers across the globe.


As expected the V40 ThinQ isn't bringing drastic changes over the predecessor. The latest device brings improvements in the display and camera section. So if you are not impressed with the Penta camera setup on the V40 ThinQ and large notch display the V35 ThinQ could be a good alternative. Both LG V35 and V40 ThinQ has a Quad HD+ screen resolution, Android Oreo, 3,300mAh and almost similar pricing. The V30 will attract those buyers who are not willing to spend a whopping amount and ready to do some compromises. In the end, we would like to hear our readers thoughts regarding the LG V40 ThinQ vs V35 ThinQ vs V30 in the comments section below. Stay tuned for more comparisons.

(last update 22 January 2020 @ 01:58)



LG V40 ThinQ vs V35 ThinQ vs V30: An in-house competition
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