22 November 2018
It is not a hidden fact that once a mobile market giant HTC is now struggling even to make any substantial impact on the same market. This situation has been going on for a few years and with each passing quarter, it is only appearing to be getting worse and worse. HTC has announced its financial results for Q2 2018 and the whole story remains the same except for higher losses at a relatively faster rate.
HTC has reported a revenue of about NT$6.8 billion ($222 million) for the second quarter of the year which takes its overall revenue for the year so far around $544.6 million. While this does sound to be good, problems start to appear once you have a look at the profit-loss column. It has announced operating loss of NT$3.4 billion ($114 million) and a net loss of NT$2.09 billion ($95 million).
These numbers reflect everything that has been going wrong for HTC in past few years. In this year itself, we have heard different negative reports regarding the company. It was even reported to be exiting the Indian smartphone market but HTC later came forward to deny the same. There have been reports of HTC laying off about 1500 employees at its manufacturing unit situated in Taiwan.
The whole situation is appearing to be getting only worse for HTC with no signs of improvements in the near future. We can only hope HTC would be able to turn around things like BlackBerry and Nokia have done in recent times.
BlackBerry and Nokia could turn things around because they accepted the Android OS platform and things set off for them.
Hmm... But what does HTC need to do now? They are already using the Android OS.
I think the entire HTC unit might be out of their wits to see what they need to do to counter this situation.