30 August 2019
As the smartphone industry's attention is currently set on the Samsung Galaxy Note 10 launch, LG has released a teaser video for its own smartphone to create some distraction. The teaser confirms that the next major LG smartphone will be unveiled at IFA 2019 in Berlin next month. It will be an LG Dual Display smartphone which means there will be two display panels.
The teaser video is a short one as it runs for 20 seconds but delivers the intended message clearly. It shows a retro 8-bit video game where the main character can be seen collecting camera and gamepad items. It is like one level of the game and once it completes the same, a second display opens showing a map to the IFA 2019 venue in Berlin. Both displays are then folded to show the date and time of the launch event i.e. September 6th, 2019 at 10:00 AM.
The message here is quite clear which is that the upcoming phone will have a primary display along with a secondary display that can be unfolded whenever required. This is similar to what we saw with the LG V50 ThinQ launched at this year's MWC in Barcelona. The flagship has an optional secondary display that can be attached to the smartphone through a case. It can be used for various purposes including gaming and multi-tasking.
This suggests that the upcoming smartphone could actually be the LG V60 ThinQ, the latest V-series phablet. It also falls in line with the usual release window for the new V-series device. Additionally, an official blog post from LG Newsroom (South Korea) mentions "simultaneous" and "separate" as two use cases for the dual displays. The first mode is about using two different applications at the same time (one on each display) and the second one is about extending the same app UI to the dual displays.
As we are one month away from the launch event, it would not be surprising if LG comes up with more teasers to create buzz around the smartphone as well as the dual-display technology.