24 July 2019
Apple will launch a new version of the 4.7-inch iPhone 8 early next year, according to a new report. The company is launching the product in order to boost its share of the mid-tier smartphone market.
Citing sources from Taiwan-based Fubon Securities Investment Trust, Apple's revised iPhone 8 will launch in March 2020 and will come with a 4.7-inch LCD display. It will have a new PCB design featuring an A13 processor, 128GB of base storage, and a single-lens rear camera. The phone is expected to retain its Touch ID home button.
The company is expected to ship 20 million units according to reports and will be from manufacturer Pegatron. The new 4.7-inch iPhone 8 will be priced competitively at $649, in order to compete with Chinese smartphone makers like Oppo and Vivo. Apple has lost its market share to its Chinese rivals in China as well as India, the fastest growing smartphone market.
The company’ flagship iPhone XS, XS Max, and XR devices have seen less than expected demand, and it continues to offer the iPhone 8 and iPhone 8 Plus which were originally launched in 2017. These older devices are priced affordably to lure mid-range consumers.
The existing iPhone 8 series are priced starting at $599 for a 64GB iPhone 8 or $699 for an iPhone 8 Plus. While the iPhone XR, XS and XS Max are priced starting at $749. The upcoming 4.7-inch iPhone would help the company gain back some of its lost market share in India, where Chinese rivals Xiaomi and OnePlus have grabbed a bigger market share with their cheaper offerings which come with high-end specs that are available on flagship devices of Apple and Samsung.
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- The Apple iPhone XS Max isn't still available online. To be notified when it becomse available click here.