23 February 2016
WhatsApp has now joined the elite club of billion users. According to the latest figures there are now in excess of one billion active monthly users. In short, one in seven people in this world now use the mobile messaging service. Jan Koum is the head of WhatsApp, which is now owned by Facebook. The figures were posted on social network of WhatsApp’s proud achievement. This comes just about five months after it was known that the popular app had roughly 900 million active users per month.
On this occasion, Jan Koum also revealed some mind boggling stats. The mobile messaging service sees 42 billion messages being exchanged on a daily basis, a staggering 1.6 billion photos shared, a huge one billion groups are organized and 250 million videos are shared by these users.
This is nevertheless a great milestone as WhatsApp has now joined the list of apps owned by Facebook that has such tremendous reach. The core app of the company is used in excess of 1.5 billion people per month. And it is very likely that even the Facebook Messenger will very soon join the billion-user club. It now remains to be seen when Instagram and Oculus – the other two popular reach this billion mark.
WhatsApp was purchased by Facebook a couple of years ago costing in excess of $16 billion. The app in those days had only 450 million monthly active users. However ever since, the users have more than doubled certainly under the leadership of Mark Zuckerberg, Facebook CEO.
On the Q4 2015 earnings call in the last week, Mark Zuckerberg revealed about the latest moves of WhatsApp:
We think this is an important step towards creating and even more ubiquitous product without affecting our plans for building WhatsApp into important business in the coming years. Later this year, we’ll be testing new ways for people to use WhatsApp to communicate with businesses and organizations that they want to hear from.
The service has been recently made free and will be able to bring in more customers as the service keeps growing by leaps and bounds. Who knows we might soon see 1.5 billion active users each month!