21 April 2017
Mobile carriers, especially ones in the United States such as Verizon and AT&T, have developed a habit of setting up their own brand identity with most flagship devices sold under their networks. While this might help buyers in foreign markets identify the origin of a device, it does tend to get annoying - and in some cases even outrageous. If you're thinking of purchasing Samsung's latest Galaxy S8 flagship, then you won't have this problem at least.
This time, Samsung has managed to persuade mobile carriers to not brand the Galaxy S8/S8+ with their own logo. The two phones will simply have the Samsung branding, along with the name of the device. That's it, no more AT&T logo at the back to de-class the phone's look.
And it is only fair to the phone's sleep and attractive look that Samsung has managed to pull off with the large screen and thin bezels, along with the removal of the home button from the front.
This doesn't mean that there's any change at the software level. There will still be plenty of carrier apps to uninstall or disable on the Galaxy S8, and it doesn't matter what carrier you are on. The brand exclusion applies only to the physical look of the device.