17 April 2018
WhatsApp is one of the most popular apps for messaging and keeping in touch with family friends and even acquaintances. Did you know that WhatsApp has over 1.5 billion users? Well, the sheer number itself testifies to its popularity. WhatsApp was purchased by Facebook in 2014 and of late has earned quite a reputation owing to Facebook’s controversy with data leaks. The Cambridge Analytica fiasco brought to the fore the lack of transparency exerted by the social media giant.
⚠️ NEW WHATSAPP FAQ FOUND:
— WABetaInfo (@WABetaInfo) April 11, 2018
End-to-end encryption for business messageshttps://t.co/B1fAQi56tz
We care about your privacy. All WhatsApp messages and calls are secured with end-to-end encryption. This ensures only you and the person you're communicating with can read your ...
The company has notified those users who were affected by it and has claimed to secure data in a better way. However, WhatsApp remains clear on its stance of not sharing any of its data with Facebook and is now attempting to assure its users that all data will be kept safe, especially financial data. Here’s what WhatsApp had to say:
End-to-end encryption for business messages
We care about your privacy. All WhatsApp messages and calls are secured with end-to-end encryption. This ensures only you and the person you’re communicating with can read your messages or listen to your calls, and nobody in between, not even WhatsApp.In all cases, WhatsApp will deliver your messages to a business end-to-end encrypted. It’s important to remember, however, that when you contact a business, several people in that business might see your messages. In addition, some businesses using our enterprise solution may employ another company to manage their communications — for example, to store, read, or respond to your messages.
The business you’re communicating with has a responsibility to ensure that it handles your messages in accordance with its privacy policy. For more information, please contact that business directly.
It appears that WhatsApp is trying to pull away as much as possible from the spotlight which Facebook is now in. If you were previously worried about your data on WhatsApp, here’s some amount of surety for you!
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Why is WhatsApp coming out with such a statement? Just because it's related to Facebook in any way?
FB has bought WhatsApp after all. And they are trying to keep the financial data
safe.
I feel the connection of business accounts feature that WhatsApp brought out might have some link to this.