23 September 2020
Apple's manufacturing plans in India have been limited to old-generation iPhones for the most part but that could change moving forward. As per a new Economic Times report, Apple's top executives are currently in talks with the Indian government officials over the possibility of moving 20% manufacturing from China to India.
The Cupertino-based tech giant seems to have gotten attracted to India due to the production-linked incentive (PLI) scheme. The overall goal of Apple is to increase its local revenue to $40 billion over a period of five years. The manufacturing is likely to continue to be restricted to smartphones i.e. iPhones in India for the time being.
Foxconn and Wistron are the two manufacturers contracted for producing iPhones in India. The catalog of Assembled in India Apple products includes iPhone SE, iPhone 6, iPhone XR, and iPhone 7 but the former two have now been discontinued. It is unknown if Apple has any plans for producing current-generation iPhones in the country but even if it has, the actual implementation is expected to some time away.
Apple is yet to comment on the report which makes these claims only rumors for now. If we continue to talk about Apple's involvement in the Indian market, it is widely reported to be working on opening the first-ever physical Apple Store in India. It is set for a 2021 release but before that, Apple also has plans to start its own online store this year. It wants to keep better control over the pricing of products in India as they keep getting discounted during various promotions/sales offered by eCommerce partners.