23 July 2021
Spotify has announced a new personalized in-app experience called Only You. It is a feature that will offer personalized insights to users about their listening habits. This is similar to the app's annual Wrapped collection of insights which becomes available towards the end of the year. This new experience will be accessible throughout the year so that users do not have to wait.
The "Only You" section can be accessed through the home screen for this month. It will be moved to the existing "Made for You" hub from the next month. There are different categories of stats that will give you an idea of what kind of music or artists you listen to and when. There is "Audio Birth Chart" which shows your Sun sign i.e. top artist in the past six months and the Moon sign i.e. the artist that "best shows your emotional or vulnerable side".
Only You also shows your most unique artist combination, music years, preferred time of the day, and your favorite genres/topics. There is also an option where you have to choose three artists that you would like to invite to your dinner party. The app then creates playlists for each of those artists that it thnk you would enjoy listening to.
Lastly, Spotify has introduced Blend which lets users add one of their friends to the profile. The app will then blend the music taste of the two users and offer personalized playlists. It is currently in the beta stage and the best part is that it can be used by both free and premium users.