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Instagram rolling out in-built post scheduler for creators

08 November 2022 7

The ability to schedule posts on Instagram has been one of the most frequently asked features from users. Users have relied on third-party tools to schedule posts but this is finally changing. Instagram has officially announced a native scheduler for posts and reels. It is available only for creators and businesses with no words on when and if it will be expanded to general users.

Instagram says creators will be able to schedule posts by visiting Advanced Settings after the post creation. You will need to choose the Schedule option and then you can select the date and time. The announcement reveals a post, Reel, or carousel can be scheduled for up to 75 days. Once a post has been scheduled, it can be accessed from the Scheduled Content section after tapping the hamburger icon. A scheduled post can also be rescheduled anytime until it gets published.

The feature was under testing for the last couple of weeks. It was available to a few selected users worldwide but is now ready for mass release. The rollout has begun but it may take some time before it is visible on your end. This is because of the phased rollout strategy where it arrives on some users' devices earlier.

Lastly, Instagram has announced the Achievements feature for creators to encourage them. There are achievements for particular tasks that can be achieved accordingly. Some of these achievements are Collaborator, Trendspotter, and Creative streak. Each creator will receive a notification whenever an achievement is unlocked.


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Instagram rolling out in-built post scheduler for creators
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