New products 17 Jan
You would notice very few occurrences when a company utilizes it's very own manufacturer's components in its own products. While this is seen in Samsung devices using its own display technology and LG using its display and batteries though unfortunately, that hasn’t been the case with Sony. Sony is known for manufacturing camera sensors that are used in expensive cameras from all around the globe, though it's very own manufactured smartphones in Xperia range doesn’t harness the power of Sony camera sensors.
This is much due to the ongoing rift between its own camera sensor and smartphone business wing which could be because the camera sensor department doesn’t want an $800 smartphone to take on a $3000 camera with similar capabilities.
Though it seems that those times are over as Sony has bridged the gap between its wings under the new management that took over recently as Sony’s Digital Imaging head Kimio Maki is now heading Sony Mobile. This resulted in the company’s first smartphone offering Alpha-level feature set like Eye AF. chances are that upcoming Sony smartphones would boast capabilities that we find in Sony’s digital cameras.
The prime question is that is it quite late for Sony to chase the market which has reach quite far in not only the camera department but in many other aspects of a smartphone like AI based feature set and more. Would you opt a Sony camera offering digital camera like capabilities?
Let us know in the comment section below.