18 June 2020
Since the day Apple shipped first-ever iPhone, it has bundled every single iPhone release with a pair of earphones. It is a trend that is now over a decade old but if a new report is to be believed, it could get changed with this year's launch. Ming-Chi Kuo, a well-known research analyst, has speculated that Apple may not ship the upcoming iPhone 12 series with EarPods.
The reason behind this prediction is said to be that Apple would look to boost AirPods sales. These are truly wireless earphones that were originally unveiled in 2016. It went on to launch second-generation AirPods aka AirPods 2 three years later and most recently, it took wraps off AirPods Pro with a new design and active noise cancellation.
Kuo has already reported that Apple would not be announcing any new AirPods variants until next year. It means we are unlikely to see any new launches this year and as a result by the time iPhone 12 launches, the currently available AirPods would be quite old in terms of tech product lives. And considering the COVID-19 pandemic affecting product manufacturing and shipments worldwide, Apple is expected to see a decline in AirPods shipments as well.
With no earphones within the iPhone 12 packaging, new buyers will have no choice but to purchase one separately. This is where Apple could see many of those buyers opt for AirPods. Kuo is further expecting Apple to either market or discount AirPods significantly at the time of the launch to woo customers. But these are only speculations at the moment and we would suggest you do not take them seriously as of now.